Giving Up The Day Job

Tom Robinson at BBC Introducing Live

From October 31 – November 2 2019, BBC Introducing Live provided a spectacular three day event at London’s Tobacco Dock – aimed at anyone aiming to pursue a career in music – whether performing, producing, promoting or in radio and journalism. A wide range of spaces and venues within the complex offered keynote speeches, panels, debates, masterclasses, live performances, plus advice and direct one-to-one feedback sessions.

Special guests from record labels, brands and streaming services came to share their insider knowledge and guidance – with a view to helping the next generation of artists and entrepreneurs find their inspiration. BBC radio presenters also taking part included PETE TONG, ANNIE MAC, JO WHILEY, DANNY HOWARD, DJ TARGET, MARY ANNE HOBBS, STEVE LAMACQ, GILLES PETERSON, HUW STEPHENS, PHIL TAGGART, JAMIE CULLUM, BOBBY FRICTION and myself.

That weekend my own BBC 6 Music show on Saturday November 2 came live from the event, with contributions from Introducing colleagues such as Abbie McCarthy, Sam Bonham, Richard Pitt, Angelle Joseph, Shell Zenner, Abbie McCarthy, Christian Carlisle and Dean Jackson. Music guests Jason Williamson, Luke James Williams, Sinead O’Brien and Shaodow also joined us live in the studio.

BBC Introducing Live 2019 turned out to be three packed days charged with inspiration and hope – not only for attendees – but also for the organisers. Thanks to a last minute change in the schedule, I ended up giving the closing keynote talk on Saturday November 2nd.

Titled “Giving Up The Day Job” this session was intended to help music artists focus on the importance of developing a paying audience for their work. Here’s the audio – and cue cards – from that talk.

Tom Robinson

London-based broadcaster & songwriter, born 1950. His best known songs are 2-4-6-8 Motorway, Glad To Be Gay and War Baby; he has also co-written songs with Peter Gabriel, Elton John, Dan Hartman and Manu Katché. Read More...


  1. Tom mate, Intuitive Wisdom, Delivered, Received, Understood.

    This initiative that you have created, is informative, inspiring and well and truly needed. It gives so many aspiring creatives an outlet to be heard.
    So we thank you, for creating it.


    Jack and Jim

    I saw you in the 70’s and and then we, saw you at Undercover, banging as always!

  2. Brynovsky

    Great talk Tom, as ever.

    Thanks for sharing this

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